RUCLabs
Part of the Tessera Platform

One highway. One screen. total control.

The Advanced Traffic Management System unifies incident monitoring, CCTV, dynamic signage, work zones, and toll operations in a single real-time command center — orchestrated over a live map and a 3D Digital Twin of the highway.

Built for toll road operators, departments of transportation, and ITS integrators · Web-native · Real time, end to end.

Incident managementCCTV camerasDynamic signageWork zonesToll operations3D Digital TwinLive map control
The problem

A distributed, time-sensitive operation — run from disconnected tools

Highway operators face a critical operation every single day: incidents to detect and resolve in minutes, dozens of cameras to watch, signage to update, roadwork to coordinate, gantries to keep online, and field crews to direct. Doing it across isolated systems creates situational blind spots, slow response times, lost revenue, and road-safety risk.

Situational blind spots

Incidents, video, signage, and tolling live in separate consoles. Nobody sees the whole highway at once, so decisions lag the road.

Slow response

Detecting, dispatching, and clearing an incident means jumping between tools — minutes that matter for safety and flow.

Revenue & safety at risk

Gantry faults go unnoticed and roadwork gridlocks traffic when operations aren't coordinated and traceable end to end.

Overview

One command center. Total control.

ATMS is the first platform to coherently connect traffic management with toll operations and bring it all into a 3D Digital Twin — a modern web platform with live data where every workflow, from incident to toll, is unified and fully traceable. The result: faster responses, greater road safety, protected revenue, and full traceability.

From incident to toll, no silos

A rare integration that eliminates operational silos — traffic and tolling in one coherent workflow.

Real time, end to end

Incidents, video, transactions, and statuses — all live, on a single live map.

Full traceability

Role-based access, row-level security, and a complete audit trail across every operation.

Open by design

A modern, integration-ready architecture built to connect with the ITS ecosystem you already run.

Capabilities

Integrated modules, one unified interface

Module 01

Interactive Map

Your entire highway, alive, on a single map — the visual command center.

  • Toggleable layers: incidents, cameras, signs, gantries, work zones, and traffic.
  • Satellite, street, and 3D terrain views.
  • Smart markers with color coding, animation, and automatic clustering.
  • Right-click on the map to create an incident or work zone at that location.

Module 02

Incident Management

A unified, end-to-end workflow: from detection to documented closure — the heart of the operation.

  • 35+ event subtypes across traffic, road conditions, and weather.
  • Smart prioritization — Critical / High / Medium / Low — with a clear status flow.
  • Precise location, per-direction lane blocking, and unit dispatch with timestamps.
  • Automatic video evidence linked to the nearest camera, plus a full audit trail.

Module 03

CCTV Cameras

See what's happening, live, right where it happens — across every camera on the network.

  • Live HLS video and snapshot cameras with configurable auto-refresh.
  • Pan-tilt-zoom control with saved presets and patrol tours.
  • Automatic nearest-camera detection for every incident.
  • Floating multi-camera windows and native evidence capture.

Module 04

Dynamic Message & Toll Rate Signs

Inform and protect drivers in seconds — automatically, based on what's happening on the road.

  • Multi-line DMS messaging with brightness control and map-based positioning.
  • Toll Rate Signs (TRS) with dual pricing and configurable labels.
  • Real-time editing with drag-and-drop placement.
  • Automated rules engine posts messages by incident type, priority, and closed lanes.

Module 05

Toll Operations & Gantries

Every vehicle, every transaction, every dollar — under control and traceable.

  • Lane-by-lane gantry monitoring: online / offline / maintenance.
  • Tag readers and plate cameras with read counts, signal strength, and accuracy.
  • Real-time transaction processing: classification, payment, speed, and dimensions.
  • Gantry health, severity-ranked alerts, and revenue reporting.

Module 06

Work Zone Management

Coordinate roadwork without gridlocking traffic — from planning to reopening, with approvals and traceability.

  • Planned, Responsive, and Emergency zones across 10 categories.
  • Full lifecycle with approval workflow and per-direction lane closures.
  • Resource allocation with duration tracking.
  • Linked to related incidents and affected gantries, with attachments and notifications.

Module 07

3D Digital Twin

It doesn't just monitor the highway — it recreates it in 3D. Every simulated vehicle is a real transaction.

  • Realistic mesoscopic traffic physics: density, speed, queues, and congestion.
  • Draw lane closures on the map and watch rerouting happen live.
  • Weather simulation and hourly traffic profiles (AM / mid-day / PM peaks).
  • Traffic–toll coherence: same plate, make, color, speed, and dimensions, every time.

Module 08

Reports, Analytics & Administration

Turn the whole operation into evidence — filterable reports, exports, and granular administration.

  • Report generation filterable by date, category, type, status, and highway.
  • PDF export with tables and statistical summaries.
  • User management with 7 roles and granular permissions.
  • Global configuration with a multi-highway selector.
Flagship capability

Your highway, alive in 3D

A real-time 3D traffic simulation engine that visualizes vehicle movement over the highway's actual geometry — and keeps it perfectly aligned with toll operations. Every virtual vehicle that crosses a gantry generates a real, traceable transaction with the same plate photo, make, model, color, speed, and dimensions as the 3D model.

Realistic traffic physics

Mesoscopic modeling of density, speed, queue formation, and congestion propagation per segment.

Live traffic control

Draw lane closures on the map and watch rerouting and congestion respond in real time.

Weather & profiles

Simulate rain, snow, and fog, and run AM-peak, mid-day, and PM-peak traffic profiles with directional split.

Traffic–toll coherence

The single biggest differentiator: every simulated pass is a real transaction — a game changer for the industry.

Simulation controls: play / pause, speed multiplier (0.5×–4×), time of day, profile, and weather.

Digital Twin · liveNB ↑SB ↓

1.5 veh/s

1,820 vehicles today

Traffic volume

90 veh/min
Differentiators

What sets ATMS apart

3D Digital Twin with toll coherence

Unique in the market: traffic simulation and toll transactions perfectly aligned.

Unified incident → toll workflow

A rare integration that eliminates operational silos between traffic and tolling.

End-to-end incident management

From detection to documented closure, in a single flow.

CCTV camera network

Live video across the corridor with automatic evidence capture.

Work-zone lifecycle with approvals

Structured, traceable closure management from planning to reopening.

Multi-highway flexibility

Lane geometry, bounds, and configuration tailored per road.

Real time, end to end

Incidents, video, transactions, and statuses — all live.

Security & traceability

Role-based access control, row-level security, and a complete audit trail.

Architecture

Modern, scalable, production-ready

ATMS is a web-native platform built for critical infrastructure — open, real time, and auditable by default, with no client installation.

Web-native

A modern web platform with nothing to install on the client.

Real time

Live data end to end via database subscriptions — incidents, video, and transactions.

Automatic scaling

Scales with demand, with multi-tenant data isolation between jurisdictions.

Automatic auditing

Every operation is recorded with full, attributable traceability.

Open architecture

Integration-ready, built to connect with third-party ITS systems.

Security by design

Row-level security and tamper-evident audit logs protect sensitive data.

Role-based access · 7 permission levels

Granular control with per-highway or per-jurisdiction assignment.

Super AdminAdministratorSupervisorDispatcherOperatorSign OperatorViewer (read-only)
Use cases

Built for how operations actually run

Incident response

Detect a collision, dispatch units, manage the scene, reopen lanes, and document the outcome.

Planned roadwork

Schedule construction, close lanes, warn drivers via DMS, complete, and reopen.

Toll operation

Vehicle crosses the gantry, tag or plate is read, transaction posts, revenue is recorded and reported.

Emergency scenario

Weather alert triggers multiple incidents, resources pre-position, and emergency messaging activates.

Congestion management

Congestion is detected, lanes close, DMS advises drivers, and resolution is tracked in the Digital Twin.

See and control every lane in real time — from incident to toll — on a single live map.